My job as the Marketing Director in a nutshell is to shine the best light on the Association, along with their programs and services, with the end goal of growing the organizations and the game. I'm a UW Husky grad and a longtime Seattle-ite. Enjoy road trips, hiking, camping, exploring new places and rediscovering favorites, and the experiences are even better when with my family.
I've played design and marketing roles for publishing and advertising companies in the Puget Sound area. Most notably, I have been the art director for the PNGA's Pacific Northwest Golfer magazine for over 10 years and very excited for the opportunity to expand that role with the Association.
With the many facets and platforms of communications these days, what part of it do you like the most?
I think the ability to segment your market and tailor your message so specifically is powerful. I like the immediacy with which you can communicate to your audience - of course, that's a bit of a double-edged sword.
Who would the other three players be in your Dream Foursome?
My husband and two daughters on a putt-putt course.